Pastor-Genève

By Pam Lontos
Publicity can come from anywhere, and in many different forms. It can be as simple as having a letter published in the editorial column of your local paper, or as dynamic as having a front-page article with your name splashed across the headlines. But a successful publicity campaign is harder than you may […]

By CR Ransom
The economic downturn is having a dramatic impact on the economy and no one is left untouched. We are seeing small to big businesses closing their doors and calling it quits. Even celebrities and their luxury brands are affected.
Most businesses are wondering how to increase profit earnings when people are simply not spending. […]

By Jonathan Henderson
Press releases are the single most important tool in PR. In this article I will explain why press releases are so useful and when they should be sent out.
The key aim of public relations is to get information about your (or your client’s) business into the media in the form of articles or […]